Music can be used in a variety of ways, not
just one. Music can be used for entertainment, religion, boredom, rights,
freedom and the topic we are going to discuss which is for political reasons.
Music is very powerful, it is a medium that can send messages across countries and
society. It is powerful at the level social group because how music can just be
described beyond words, how it can be criticized and it can create national and
cultural identities. Music can also be used to manipulate one’s mood; it can also
calm people down who suffer from depression or anxiety. Let’s just say in short
many individuals use music to enhance the quality of our lives.
This song Wavin' flag by K'NAAN was originally released on Somalia-born, Toronto- raised Hip, Hop artist K'NAAN's second studio album, Troubadour. After Mitt Romney was extremely happy of the outcome in Florida during the 2012's president primary, this song was played. When K'NAAN had heard about this situation, he wasn't impressed. He was threatening to take legal action and he said "happily grant Obama permission to use it without prejudice". It was said that Romney's campaign was under blank licensing agreement. K'NAAN also made another comment saying "If you don't like the poor, don't use their songs".
The following song "We Are The Ones" by Will.i.am was released on February 29, 2008. It was to support support Obama's presidential campaign. The music video features many different celebrities each saying one or more lines, with Obama saying one line near the end of the song. All the lyrics are taken from the quotation from Obama's concession speech which was held in New Hampshire.
Political music, is mean't to be heard by the people so it often becomes viral. However it can be extremely difficult to predict the audience can react to particular things like kinda of music that was chosen, sounds, or even visual cues.
Sources:
http://www.youtube.com/watch?v=ghSJsEVf0pU
http://www.youtube.com/watch?v=amXeJrA-wDc
http://www.songfacts.com/category-songs_used_by_politicians.php